1st June 2011 The Long Tail and the Scottish Short Films

long tail

Name of speaker and subject: Paul Bruce, Scottish Short Film Distribution

Title of talk: The Long Tail and Scottish Short Films
Bullet points of what you would like to cover:

  • Current State of Scottish Short Film Distribution
  • Opportunities in the digital age
  • Barriers to distribution

The term long tail has gained popularity in recent times as describing the retailing strategy of selling a large number of unique items with relatively small quantities sold of each – usually in addition to selling fewer popular items in large quantities. The long tail was popularized by Chris Anderson in an October 2004 Wired magazine article, in which he mentioned Amazon.com, Apple and Netflix as examples of businesses applying this strategy. Anderson elaborated the concept in his book The Long Tail: Why the Future of Business Is Selling Less of More.
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1st June 2011 Sleep and The Exercise Theory of Relativity by Mike McInnes

mike mcinnes

Although it is counter-intuitive, sleep and exercise present the brain with similar energy challenges, that of optimal provision of cerebral energy, via the liver. Failure to optimally provision cerebral energy in each of the above events results in chronic metabolic stress, and increased risk of metabolic diseases.
During the nocturnal fast this failure to pre-provision the liver (and therefore the brain), results in chronic activation of the HPA (stress) system and increased risk of metabolic syndrome (diabetes/obesity/heart disease and alzheimer’s disease).
The same ‘liver blind’ approach in sport results in osteoporosis, infertility, increased risk of infections and in American professional footballers increased risk of diabetes from age 35.  Italian footballers express 5 times the national average for motor neurone disease.

This talk focuses on the way to optimally provision cerebral energy during exercise and during the nocturnal fast. The Exercise Theory of Relativity takes Einstein’s beautiful formula E = MC2  and reverses it to E = CM2

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Paul Bruce and Edinburgh Short Film Festival

I have been a film-maker since the early 1990s, training and working with various film and media organisations in Edinburgh including Lothian Video Users Group, Video Access Centre, Leith Unemployed Media Group, Mediabase and others.

I was awarded funding in the early 1990s to make a film for Video Access Centre and the LUMG and have since made a dozen short films which have screened at festivals throughout the UK and around the world, have screened on satellite and cable TV and via on-line distribution networks.
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Why The Naxi Buried Their Instruments by Makmed the Miller

It was a beautiful autumnal evening in the absolutely delightful old town of Lijiang, in Yunnan province, South West China not too far from Tibet. In the town square next to the little bridge there was music and dancing. About two dozen old ladies were stepping out in an ancient circle dance.
The music was simple but the movements had a cunning little jig in the step which made it even more seductive. It wasn’t long before I had joined in and we hopped and skipped ecstatically around the circle in the square. The music was hypnotic. Read more…

A Bitesize History of The Ragged University

Where it started ?….  The whole thing crystalised around a table in Stoke Newington in London.  I had been asked to help out the Street Performers Community Organisation with sorting out their office.  James Tonner and Roy Gurvitz had been thinking about doing a festival in Hackney Marshes.
The question was asked what would be a good thing to do which was interesting, fun and brought people together.  Around that table three other friends agreed on the idea and after some background work, I left to set it up in Glasgow whilst Jes Haley, Grant Crozier, and Will Bentinck did the first events at the Palatine Bar in Dalston. Read more…

The Story of the New Ragged Website

Having just gone through ten days of social media and web training in London, it is now a pleasure to announce the coming of the new website. When Scott Porter (Digital Engine) fell ill with Myeloid Leukemia, we were presented with some problems for the Ragged project.  One, how can we return all the support and goodwill that Scott has gifted to keep the Ragged virtual presence up-to-date and reaching people.  Two, how to rearrange someone to replace this vital area of voluntary support to the Ragged project. Read more…